Digital marketing is indeed a brilliant internship to take on as a challenge!
What exactly is 'digital market?
To explain let's just say, that in the internet age, digital marketing is a widely based concept that has a vast meaning, interpretation, and context! A digital marketing career is for the creative ones among us. There is a constantly evolving market for digital marketing- things are changing so rapidly and the work of a digital marketer is dynamic and challenging as well.
In very simple language, 'online marketing' is the act of selling/marketing products or services. Digital marketing is a relatively 'new' and phenomenon in today's internet age.
What is the real scope of digital marketing?
Digital marketing incorporates the use of mainly social media, SEO, email, text and multimedia messaging and other mobile apps in the gamut it covers.
What will your digital marketing internship involve? What to expect?
In your digital marketing internship experience, you will find yourself regularly engaging in activities like promoting the concerned brand on relatively simple and 'overused' social media channels like Facebook and Google. It seems rather ordinary and common place to do this, since everyone is doing it, but believe it or not that's where the big money is!
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Digital marketing incidentally also includes jobs in various fields that include creative writing, designing, as well as tasteful audio and video production skills.
In a digital marketing internship, you will learn many other lucrative hands-on strategies to promote products and services on the internet as well - and many shortcuts, tips, and tricks to do this intelligently! You will learn to develop marketing strategies, solve problems that arise, and learn to really engage audiences.
You usually also require some experience to create good quality 'paid' social media campaigns. You also need technical knowledge of picture and video editing software like Adobe to truly create something striking and beautiful.
To conclude, digital marketing is an ever-changing yet growing field. Literally, every industry requires digital marketers to help their brand stay fresh, relevant and right ahead of the competition! What are you waiting for in enrolling in a digital marketing internship online today? Some good platforms that offer digital marketing internships are the Internshala app (available on Google Play), LinkedIn network, Monster jobs app, Naukri.com, indeed app, Shine app etc.
There are many digital marketing courses that are available for free on many apps and websites. There are also many high-quality paid digital marketing courses that you can apply for and learn on platforms like Udemy, Coursera, Edx Online, etc. No learning ever goes in vain and these courses will help you in your internship and later your career as well.
A successful digital marketing career pays anywhere between 25-30k per month. It is also a career that involves more imagination and creativity and hence a little less stressful compared to the other careers like doctor, lawyers, accountant, etc.
An internship in digital marketing is a good opportunity to test the waters and gain some scope.
You will find that you are more prepared for your job and the road ahead if you do this.
What are you waiting for? Go in for your internship as an exciting world of digital marketing career is awaiting you!