B.A in Journalism and Mass Communication
Program Overview
The Bachelor of Arts in Journalism and Mass Communication (BA-JMC) at Amity University is designed to build a strong foundation in journalism, mass communication, digital media, and related communication practices. The program combines academic learning with industry-oriented exposure to help students understand the evolving media landscape and develop relevant communication skills.
The program emphasizes practical and engaging learning through video lessons, visual explainers, interactive practice exercises, and real-world application. Students can also participate in expert-led media and journalism workshops and gain industry exposure through immersive visits, helping them connect classroom concepts with professional media environments.
With opportunities to work on real business problems, collaborate with industry experts, gain hands-on experience, and develop project certifications, students can build a job-ready portfolio. The learning experience is further supported by AMI 3.0, which provides assignment guidance, instant doubt support, AI-powered summaries, built-in note-taking, and AI Fundamentals certification for a technology-enabled learning experience.
Eligibility Criteria
10+2 pass candidates aspiring for careers in Journalism & Mass Communication.ย Minimum 3 years of education in English medium required.ย Ideal for careers in media, journalism, PR, advertising, and corporate communication
Approval Details
MHRD, Government of India and UGC
Curriculum
- Mass Communication Models and Theory
- Print Journalism
- Graphics and Visual Communication
- Business Communication
- Introduction to Radio and Audio Technique
- Photography Theory and Practice
- Media Ethics and Laws
- Environmental Studies
- Advertising Concepts
- Introduction to Television Production
- Introduction to Media Research
- Global Media Scenario
- Individual Excellence and Social Dynamic
- Online Journalism and Digital Media
- PR Concepts
- Communication for Sustainable Development
- Principles of Marketing 1
- Writing for Specialism
- Event Management Concepts
- Film Making Techniques
- Client Servicing and Creatives
- Brand Management
- Professional Ethics
- PR and Campaign Planning
- Major Project
- Camera Operations
- Digital Marketing and Content Development
- Ad. Production and Campaign Planning
Fee Structure
Admission Process
Step 1: Click on Apply Now
Click the Apply Now button on the BA-JMC programme page and begin your application through EasyShiksha.
Step 2: Complete Personal Information
Fill in the required personal, contact, and academic details accurately in the application form.
Step 3: Upload Required Documents
Upload the required documents for eligibility and admission verification as specified during the application process.
Step 4: Pay Application Fee
Pay the applicable application fee through the available online payment options to submit your application.
Step 5: Application Review
The EasyShiksha team reviews your application and submitted documents to verify your eligibility and required information.
Step 6: University Enrollment
Once successfully reviewed and found eligible, EasyShiksha facilitates the enrollment process with Amity University.
Step 7: LMS Access
After successful enrollment, students receive access to the Learning Management System (LMS) to begin their academic journey and access available learning resources.
Start Your Application
Ready to begin your journey in Journalism and Mass Communication? Click Apply Now to submit your application through EasyShiksha.
Amity University, Noida
Amity University is a UGC-recognized private university located in Noida, Uttar Pradesh, India. Known for its strong industry connections, cutting-edge curriculum, and commitment to technology-driven education, Amity University has established itself as one of central India's premier higher education institutions.
The university's vision is to foster academic excellence, industry readiness, and global competitiveness among its graduates โ making it an ideal partner for EasyShiksha's mission of accessible, quality online education.
EasyShiksha has signed an MoU with Amity University to facilitate applications for various university programs and jointly offer B.Voc programs. All degrees and certifications under these programs will be awarded by Amity University. The EasyShiksha team will provide complete assistance and support throughout the admission and program process.
Documents
Media Gallery
Frequently Asked Questions
Yes. Amity University offers undergraduate and postgraduate degree programs through its online education division.
Yes. Amity University is recognized by the UGC, and its eligible online degree programs are offered under the applicable UGC online education regulations.
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Yes. Amity University Uttar Pradesh is accredited with NAAC A+ grade.
Amity Online offers programs including MBA, MCA, BCA, BBA, B.Com and BA, along with multiple specialization options.
Amity University offers undergraduate programmes in engineering, management, commerce, computer applications, law, biotechnology, sciences, humanities, design, and other disciplines. Programme availability and specialisations may vary by campus and mode.
Amity University offers postgraduate programmes in management, engineering, computer applications, commerce, sciences, biotechnology, law, humanities, and other disciplines. Available programmes and specialisations depend on the selected campus and programme.
Yes. Amity University offers MBA programmes in various management areas. Students can explore specialisations such as finance, marketing, human resources, international business, and business analytics, depending on the programme and campus.
Yes. Amity University offers BCA programmes for students interested in computer applications and information technology. The programme covers areas related to programming, software, databases, and IT, with specific structure depending on the programme.
Amity University offers different academic and professional programmes across undergraduate and postgraduate levels. Students should check the individual programme details to understand its specific programme type, qualification, structure, and academic level.
Amity University covers domains including engineering and technology, management, computer applications, commerce, sciences, biotechnology, law, humanities, social sciences, and design. The available domains depend on the programme and campus.
Students can find specialisations across management, engineering, computer applications, commerce, sciences, law, and other disciplines. Available specialisations vary by programme and campus, so students should check the current programme details before applying.
Eligibility depends on the selected programme and academic level. Undergraduate programmes generally require the relevant qualifying examination, while postgraduate programmes usually require a suitable bachelor's degree. Some programmes may have additional requirements.
Students can apply through the applicable Amity University admission process by selecting their programme, completing the application form, submitting required information and documents, and following the programme-specific admission requirements.
Document requirements vary by programme. Students may generally need academic records, identification details, photographs, and other documents specified during application. Applicants should follow the official document checklist for their selected programme.
Programme duration varies according to the academic level, discipline, and programme structure. Students should check the individual programme details for the officially specified duration rather than assuming the same duration for every programme.
BA-JMC stands for Bachelor of Arts in Journalism and Mass Communication. The program focuses on journalism, mass communication, digital media, and communication-related learning.
The program covers areas related to journalism, digital media, communication, and practical media exposure, helping students understand the changing media industry.
Yes. Students can participate in expert-led media and journalism workshops and gain real-world exposure through immersive industry visits.
Students can use AMI 3.0 for assignment guidance, instant doubt support, AI-powered summaries, built-in note-taking, and other learning assistance.
Yes. Students can work on real business problems, collaborate with industry experts, gain hands-on experience, and earn project certifications that can contribute to a job-ready portfolio.














