MBA in Marketing Management (Online)
Program Overview
Our online MBA in Marketing program offers a comprehensive two-year curriculum segmented into four semesters. The course covers topics in business operations and marketing management. Advance your education with a master's in business administration and begin your professional career path with leadership roles. Earning a degree at an affordable fee is possible with our online education program. Our course structure is designed to enhance students' knowledge of business fundamentals through an expert-curated curriculum. Boost in-demand skills and improve earning potential. Learn the concepts of emerging marketing trends and develop strategic thinking with competitive skills.
Eligibility Criteria
For entry into an online MBA course, candidates must have completed their 10+2 education and hold a graduation degree from any recognized university.
50% general category and 45% for SC/ST
Approval Details
MHRD, Government of India and UGC
Curriculum
This semester focuses on advanced online MBA in sales and marketing courses that introduce fundamental concepts in economics, management, and accounting, and cover management principles, economics, accounting, business statistics, and communication. These courses enhance key competencies in strategic planning, accounting techniques, informed business decisions, and presentation skills.
- Principles and Practices of Managementย โย MGO-6101
- Managerial Economicsย โย MGO-6102
- Accounting for Managersย โย MGO-6103
- Business Statisticsย โย MGO-6104
- Communication for Managementย โย MGO-6105
This semester of the MBA in Marketing Management, students will study business operations and advanced marketing through relevant courses that strengthen their skills in entrepreneurial thinking, strategic analysis, and legal awareness. Research design, data interpretation, and management techniques are taught to improve real-world organizational challenges. Students will learn about entrepreneurship, the business environment, and HR management for effective business operations.
- Entrepreneurship & SMEs Managementย โย MGO-6201
- Business Environmentย โย MGO-6202
- Research Methodologyย โย MGO-6203
- Business Lawsย โย MGO-6204
- Human Resource Managementย โย MGO-6205
This semester focuses on leadership, strategic thinking, and expertise in a selected specialization. Throughout this semester, specifically, analyze competitive environments to enhance team performance and leadership effectiveness. Students will understand competitive market environments, industry dynamics, and consumer trends, enhancing team performance and effective leadership, enabling marketing-focused learners to design, implement, and lead marketing strategies in a competitive business landscape.
- Strategic Managementย โย MGO-7101
- Organizational Behaviorย โย MGO-7102
- Marketing Managementย โย MGO-7111
- E-Marketingย โย MGO-7112
- Retail Managementย โย MGO-7113
In the final semester, students will gain insight into the marketing management course that comprises ethical leadership and global business perspectives. Students will learn to make strategic decisions to understand global market dynamics. The course curriculum is designed to allow students to apply research methodologies to understand real-world business problems. Understanding the marketing methods and analytical tools for brand positioning, customer engagement to make ethical, data- driven and globally informed marketing decisions.
- Business Ethics and Corporate Governanceย โย MGO-7201
- Global Business Management โย MGO-7202
- Dissertationย โย MGD-7200
- Consumer Behavior & Marketing Communicationย โย MGO-7211
- Marketing of Servicesย โย MGO-7212
- Sales & Distribution Managementย โย MGO-7213
Fee Structure
Admission Process
Students can apply for the MBA in Marketing Management programme through EasyShiksha. The complete application process is designed to make admission simple and convenient for eligible students.
Step 1: Click on Apply Now
Click the Apply Now button on the MBA in Marketing Management programme page and begin your application through EasyShiksha.
Step 2: Complete Personal Information
Fill in the required personal, contact and academic details accurately in the application form.
Step 3: Upload Required Documents
Upload the required documents for eligibility and admission verification as specified during the application process.
Step 4: Pay Application Fee
Pay the applicable application fee through the available online payment options to submit your application and initiate the admission process.
Step 5: Application Review
The EasyShiksha team reviews your application and submitted documents to verify your eligibility and ensure that the required information and documents have been provided.
Step 6: University Enrollment
Once the application is successfully reviewed and the student is found eligible, EasyShiksha facilitates the enrollment process with Mangalyatan University.
Step 7: LMS Access
After successful enrollment, the student is provided access to the Learning Management System (LMS) to begin their academic journey and access the available learning resources.
Start Your Application
Ready to begin your journey in MBA in Marketing Management? Click Apply Now to submit your application through EasyShiksha.
Career & Placements
Potential Job Roles
- Marketing Executive
- Brand Manager
- Sales & Business Development Manager
- Product Manager
- Digital Marketing Manager
- Growth Marketing Manager
- Content & Social Media Strategist
- Pricing & Revenue Manager
- Marketing Analyticsโ
- Advertising and Creative Roles
- Retail Marketer
Mangalayatan University, Aligarh
Mangalayatan University is a UGC-recognized private university located in Aligarh, Uttar Pradesh, India. Known for its strong industry connections, cutting-edge curriculum, and commitment to technology-driven education, Mangalayatan University has established itself as one of central India's premier higher education institutions.
The university's vision is to foster academic excellence, industry readiness, and global competitiveness among its graduates โ making it an ideal partner for EasyShiksha's mission of accessible, quality online education.
EasyShiksha has signed an MoU with Mangalayatan University to facilitate applications for various university programs and jointly offer B.Voc programs. All degrees and certifications under these programs will be awarded by Mangalayatan University. The EasyShiksha team will provide complete assistance and support throughout the admission and program process.
Mangalayatan University, Uttar Pradesh
Sample Degree
Documents
Media Gallery
Frequently Asked Questions
Mangalayatan University is located at 33rd Milestone, Aligarh-Mathura Highway, Beswan, Aligarh, Uttar Pradesh, India. The campus is situated in close proximity to the Yamuna Expressway and the cities of Aligarh and Mathura.
Mangalayatan University was established in 2006 under the Mangalayatan University, Uttar Pradesh Act, 2006. The University states that it has the right to confer degrees under Sections 2(f) and 22(1) of the UGC Act.
Yes. Mangalayatan University states that it is recognized by the University Grants Commission (UGC) and was established through an Act of the Uttar Pradesh State Legislature. The University also lists NAAC A+ accreditation among its recognitions.
Yes. The University states that it is recognized by UGC-DEB for Open and Distance Learning (ODL) and is entitled by the UGC to offer online degree programmes. It also states that its online programmes are approved by AICTE.
Mangalayatan University offers programmes across multiple academic levels, including UG, PG, Diploma, PG Diploma and PhD. Its programme portfolio covers areas such as Engineering & Technology, Computer Applications, Management, Agriculture, Biotechnology, Pharmacy, Physiotherapy, Nursing, Journalism & Mass Communication and other disciplines.
Depending on the programme, applicants may be required to provide Class 10 and Class 12 certificates and marksheets, graduation/post-graduation marksheets where applicable, competitive examination rank card where applicable, migration/transfer certificate and recent passport-size photographs. Original documents may be required for verification.
Yes. The University states that students can apply for an education loan through banks, subject to the bank's eligibility criteria.ย
Mangalayatan University has a 70+ acre campus in Aligarh, Uttar Pradesh.
Mangalayatan University holds an A+ accreditation grade from the National Assessment and Accreditation Council (NAAC).
Yes. Mangalayatan University carries AICTE approval for its technical programmes.
The degree certificate is issued and signed directly by Mangalayatan University, rather than by EasyShiksha or another third-party platform.
The degree certificate is personalised with the student's name, programme, and completion date and carries the university's official signature and seal.
Yes. The university's campus hosts optional immersion sessions associated with select Executive and Hybrid-mode programmes.
Students can select a Mangalayatan University programme, submit their personal details and required documents, pay the application fee, and proceed through the university's application review process.
Yes. Applications submitted through EasyShiksha can be monitored through the dashboard, where applicants can view status updates such as Under Review and Accepted along with their reference ID.
Student can search for the marketing manager, brand manager, digital marketing manager, product manager, and research analyst roles.
Student will learn about strong communication, negotiation, strategic thinking, and customer handling.
Marketing skills allow you to expand business with branding, advertising, market research, client management, and several other business-dealing skills to improve brand visibility.
There are several industries offers e-commerce, healthcare, IT, retail, and automobile industries that demand marketing experts.
Yes, you can manage your job and learning with weekend classes and 24*7 access to the learning resources.
