Abubuwan da ke da yawa na kasada, aikin hajji, na ruhaniya, kantin magani, lafiya da fasaha sun haifar da ita babbar wurin yawon buɗe ido. Tsaunuka, kyawawan wurare, kwaruruka, da shuka suna ba yankin ƙarin fa'ida, wanda ke kwantar da baƙo gaba ɗaya.
Jammu tana da Haikali, lambuna, fadoji, garu, abubuwan ban sha'awa na addini da fasalin yanayin yanayi iri-iri. Shahararren shafin shine Mata Vaishno Devi Mandir.
Kashmir yana da kwaruruka, makiyaya, tafkuna, tsaunuka masu tsayi, tuddai, tuddai, tashoshin tuddai, Lambuna na Mughal, tafkin Dal, Ride Shikara & wuraren ibada na da dadewa tare da kogon Amarnath. Akwai 11 tsaunuka in Yankin Jammu da Kashmir gabaɗaya, dukkansu suna da manyan tudu da tudu masu tudu.
Mafi kyawun maza da mata sun fito daga yankin. Tufafin al'ada na jama'a da kuma salon sutura na yau da kullun ana bin su da gangan, saboda abubuwan da yankin ke bukata. Gabaɗaya, yankin yana sanyi kuma dusar ƙanƙara ce ta lulluɓe mafi yawan lokutan shekara. Harsunan da ake magana da su Kashmiri & Urdu ne, yayin da yawancin jama'ar Jammu ke jin Dogri, Gojri, Pahadi, Kashmiri, Hindi, Punjabi & Urdu.
Kayayyakin ingancin duniya na yankin sune kafet, Apples, Mangoro, Shinkafa, Alkama, Sha'ir, Cherry, Apricot, Mulberry, Kankana, Guava da sauransu. Yankin ya shahara da ingancin samar da 'ya'yan itace da girbi a yankin. Nandru, Kadam, Kasrod wasu daga cikin manyan 'ya'yan itatuwa na yanki tare da busassun 'ya'yan itatuwa kamar walnuts, almonds, zabibi da dai sauransu.
A hangar shine dabbar yankin kuma Crane mai bakin wuya shine tsuntsu. Chinar ita ce bishiyar yankin yayin da ake kiran magarya a matsayin furen yankin. Har ila yau, kwarin Kashmir ne kawai ke samar da saffron a cikin yankin Indiya.
Har yanzu ba a fitar da Babban Tsarin Addini na yankin ba saboda ƙirƙirar yankin kwanan nan, kodayake ana ɗaukar Jammu a matsayin yanki mafi rinjaye na Hindu da Kashmir da ke da yawan musulmai.